Online safety
How we think about safety on this website and in the app, and where to get help if you need it now.
If you need help now
These are free, they are open, and nothing on this site stands between you and them. They are not behind a form and never will be.
- If you or someone else is in immediate danger, call 999.
- Samaritans: 116 123. UK and Republic of Ireland, free, 24 hours.
- Shout: text 85258. UK.
What BALAY is, and is not
BALAY is a wellness app and is not a medical service. It doesn't diagnose, treat, or cure any condition.
Sumi is an AI companion, not a clinician. It is not a crisis service.
If something you are dealing with needs professional help, please speak to your GP or specialist.
Who BALAY is for
Adults. The app is written for adults and rated accordingly on the App Store, and will be on Google Play, and this site is aimed at the same people.
This website
The site has no accounts, no comments, no messaging and no user content of any kind. There is nothing here for one visitor to send to another, so the risks that come with that do not arise.
Reporting a concern
If you see something on this site that worries you, or someone using the BALAY name in a way that could put people at risk, email hello@balay.tech.
Tell us what you saw and where. We read everything that comes in, and we'll come back to you.
The app
The app has its own safety measures, covered by the app's own policies.
Last reviewed 31 July 2026. If anything here is unclear, email hello@balay.tech and we'll explain it.